Media Ecology is a field of study that examines the complex relationship between media, technology, and society. It explores how different forms of media, from the printing press to the internet, shape our perception, behavior, and culture. The term ‘media ecology’ was first coined by Marshall McLuhan in the 1960s. McLuhan believed that different media technologies were like environments that shape the way people think, feel, and interact with one another. He famously said ‘the medium is the message’, meaning that the form of the medium has a greater impact on the human psyche than the content it carries. |